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Facebook recently announced yet another round of changes to their advertising guidelines, this time removing the ability to boost certain types of posts.  This article from Social Media Today has the details. Want to learn how Facebook advertising can help your business? Need help navigating the space and getting started? Get in touch today!

A recent article in Ad Age touted this headline and we certainly agree, with one caveat. We’d argue that ALL businesses are missing out if they’re not on Instagram! With 600 million monthly active users, and more than 200 million people using it every day, it’s certainly a missed opportunity if your business isn’t ‘gramming these days.

You may have heard the rumors that thanks to Snapchat, Pinterest, Twitter & Instagram, Facebook is not the goliath it once was. Fret not though, Facebook lovers, this just isn’t true! According to an article recently published on Social Media Today, the world’s largest social network is still boasting some pretty impressive numbers, especially in

by Allison Herzog. LMS Social Media Specialist Pinterest, which is best described as a collection of online collaborative pinboards and inspiration for fashion, weddings, crafts and recipes, has seen significant growth and change since its launch in 2010. With their user base expanding every day and their rapidly shifting demographics, it has become a platform

We all wish we lived in a world where people would take one look at a product, instantly fall in love with it, eagerly present their credit card, and seal the deal right then and there. Unfortunately, that’s rarely how the scenario plays out. What more typically transpires—failing to purchase on the spot—underscores why lead-nurturing

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